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Welcome to WritingAndCreativity.Com - An exercise in creative writing.

Teach yourself how to write Internet content.

Creative writing articles I have written, starting with most recent:

Increasing Productivity by Choosing Intuition vs. Logic.

How To Increase Your Creativity

Protect The Earth - Interactive HTML5 Game

Double Dragon & Battletoads - HTML5 Game (no canvas)

How to Increase Productivity at Expense of New Ideas

Discover Your Creativity by Developing Awareness

Use Emotion to Promote Your Work

High-quality Internet pages are made for a quick read of 8 to 15 minutes on the average. Visitors might return to the website later. If they liked an article, they will create a browser bookmark.

Most visitors spend little time on a page even if it's helpful. Most article readers will not return. But targeted traffic will solve this problem.

The advantage of writing a good article.

The advantage lies in automatic search engine optimization. Given enough time, a purposeful, well-written article will "self-target" itself in search engines as it is shared among people.

Essentially, the author self-publishes an article to the entire world the second it makes an appearance online.

Search engines analyze text of a web page. Ironically, the writer must not be concerned about search engines. As a writer you should focus only on the helpfulness and natural quality of writing, adding style and personality to it.

Key points.

In order to take full advantage of writing a website article, it is helpful to be aware of the following key points:

Love what you do. If you don't feel passion for writing an article about a specific subject, you must stop. There is already too many crap articles on the Internet. Do you really want to add more to the pool? Most people write articles that nobody cares about. This happens because they don't love what they do.

Surround yourself with information about writing. You can't love something not knowing anything about it. Read a book. Type "how to write" into Google. Absorb information.

Practice. Start writing now. Think about purpose of every single word. In as little as one hour, you will grow as a writer. Brains adapt fast. You just didn't know that, so it was hard to tell what to do and whether it would work. Don't read the rest of this article. Spending your time practicing writing you gain much more. Your brain is already made ready for learning and improving. Influence personal creativity and improvement by doing.

Since most people won't, it's pointless to even continue reading this article.

Variety. Stimulate the reader by content type variety. Bold some important statements. Use an occasional, helpful image. Ironically, most people learn best by observing visual data. Decrease length of paragraphs.

Engaging writing. Sometimes using reverse psychology helps to engage the reader. You are probably not going to start writing right now, but you are still reading this because I asked you not to. Some types of creative writing have power over the reader's behavior.

This is by far not the only method available to engage the reader. Don't use this power to do evil, for example: waste people's time. Instead, focus on helping your reader learn or become aware of something new.

Be counter-productive. Do not be afraid of deleting paragraphs you have just written. If you delete crap, the total value of your page increases. It's best to have 3 paragraphs of gold to stand alone, than lose them in 20 paragraphs of shit.

I deleted 3 paragraphs while writing this, because they offered no value and were mostly "yak, yak, yak". Which created a conflict with the following rule:

Explain more using less words. Explain things in minimum number of words. Make paragraphs very short. Rewrite paragraphs for using more nouns and verbs. Avoid using words: "I, you, like, is, are, the, because", etc. Instead, make powerful statements using the meaning of words. This is the intended use of language.

Don't rush. Adding keywords all over your article in hope to trick search engines is not a good idea. Use your time to learn how to write articles instead. Search engines love organically written content that appears to be authentic and helpful.

Be creative. Text has a tone, too. Don't use monotone, repetitive, droning tone. Be inventive about where you want to take readers with your words. Surprise them. Teach them. Enlighten them. Make them smile or laugh.

Define purpose of your article. Internet visitors click out of your page if, after a look around, it is evident that your page does not offer an answer to their question(s). Clearly define the purpose of your article before writing it. Why are you writing it? You must know the answer to this question before you start.

Define the audience of your article. Who are the people you are writing for? Are they computer programmers? Doctors? Small-business owners? Students? Cooking recipe lovers? Use laser-precision focus to make sure you are helping someone.

Page title optimization. Before people visit your page, they will see the title of your article in search results. In the title of your web page, try to use words that offer a promise to solve a particular problem for your audience. Doing this motivates people to actually visit your article.

Remember that when people share your article on Facebook with friends, that is also the title their friends will see. You can use a call to action in some titles of articles that receive the most traffic to increase CTR (Click Through Rate).

Avoid using the generic call to action words like "Click Here to..." in your page title. Instead, tailor it

Improve existing content. Traffic to helpful web pages grows naturally. Use this opportunity to improve existing articles. Consistent sharing and linking back to your article makes a page popular. Increase value of articles that already generate traffic.

Use tools. Quality of your article is important. But don't shy away from using popular distribution tools. Install Facebook API comments on high traffic articles. When people comment, 100 or more of their friends see it in their Facebook feed.

Approach article subject from different perspectives. Give visitors a multi-perspective answer. On the Internet, you never know who is searching for your article. You may be helping people with things you didn't intend on. You must not concern yourself with what all of these intents are.

Do a good job the first time. Spending energy to write an article well from the start will reduce the average amount of time spent improving old content. Enjoying what you do can make a physical difference on your work. If you love what you do, you are using time to your advantage.

Stick to the methods explained on this page, but don't forget to invent your own. These writing tips are scattered because there isn't a formula for writing well. After all, writing is all about expressing your creativity freely, and helping others.

Creative process will deplete your energy. Try writing for an entire day. At the end you will feel like you just played 5 rounds of a basketball game.

This energy is your fuel for writing. By focusing on what's important, you don't waste it on worthless things.

Written and edited by Greg Sidelnikov -- greg.sidelnikov@gmail.com

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